How To Play

This summer, Buddig and Old Wisconsin are teaming up to take you on a cross-country Family Road Trip! Playing is easy — just collect badges by searching online, and by looking for codes on specially marked packages of Buddig and Old Wisconsin products (or by mail). In addition to dozens of instant prizes, one First Prize winner will receive $10,000 — and one very lucky person will win the $25,000 Grand Prize. Buckle up and read on to find out how to get started!

To begin, you'll need to find a code to enter The Family Road Trip Giveaway.
You must collect all 10 badges to be entered for a chance to win the $25,000 Grand Prize or the $10,000 First Prize. 5 of the 10 badges can only be found online, and the other 5 badges can be earned by redeeming codes from specially marked packages of Buddig and Old Wisconsin products (or by mail).

Collect codes from these delicious Buddig and Old Wisconsin products:

Buddig & Old Wisconsin Products
Buddig Original
  • 2 oz Pouch
  • 9 oz Tub
  • 1 lb Tub
  • Variety Packs
Deli Cuts
  • 12 oz Pouch
  • 1 lb Tub
Old Wisconsin
  • 4 oz Snack Bites
  • 6 oz Snack Bites
  • 7 oz Snack Bites
  • 8 oz Snack Bites
  • 6 oz Snack Sticks
  • 8 oz Snack Sticks

You can also request codes, without purchase, by mail.
To find Buddig products, click here. To find Old Wisconsin products, click here.

Collect digital codes from the following:


'Like' Buddig and Old Wisconsin on Facebook and keep an eye on the timeline each week for opportunities to earn digital codes.


Look for badge icons in exclusive Buddig and Old Wisconsin emails to receive your digital code. You'll begin receiving these emails upon registering for the promotion.


Search for badge icons hidden on the Buddig and Old Wisconsin websites to receive your digital code.


Refer your friends to earn more badges.

Once you've entered a code, you will be awarded 1 badge*. Badges will always be awarded in the same order, which you can view by clicking 'My Badges' at the top of the page. Redeeming a code will also award you with a chance at instant win prizes.

Redeem More Codes
To redeem more codes for additional chances to win, sign back into the Family Road Trip website with the username and password you created when you registered. Then, type your code into the field (remember, codes from online will be filled in for you). You can enter up to 5 codes each day.
*Be on the lookout for special Double Badge weekends throughout the promotion. During these weekends, each code you enter from a Buddig or Old Wisonsin product (or by mail) will award you 2 badges instead of 1.

You must participate online and purchase products in-store (or request free codes by mail) to collect all 10 badges. Each complete set of 10 badges is good for 1 entry into the Grand Prize drawing.

All Available Badges

One winner will be randomly selected for the $25,000 Grand Prize, and one additional winner will be randomly selected for the $10,000 First Prize. The more badges you collect, the greater your chances of winning. So keep playing!

You can view your badges through 'My Badges'. Keep track of how many Grand Prize entries you've earned and which badges you need for your next entry.