How To Play

Everyone deserves a chance to make their dreams come true, and Buddig and Old Wisconsin want to help make it happen. In addition to weekly instant prizes, one First Prize winner will receive $15,000 — and one lucky person will win a $50,000 Grand Prize jackpot and a chance to make their dreams a reality! We've even made it easier to earn Grand Prize entries this year. Read on to learn more!

To begin, you'll need to find a code to enter The Dream Big Giveaway. You must collect all 10 game pieces to be entered for a chance to win the $50,000 Grand Prize or the $15,000 First Prize. 5 of the 10 game pieces can only be found online, and the other 5 game pieces can be earned by redeeming codes from specially marked packages of Buddig and Old Wisconsin products (or obtained by mail).

Collect codes from these delicious Buddig and Old Wisconsin products:

Buddig & Old Wisconsin Products
Buddig Original
  • 2 oz Pouch
  • 16 oz Pouch
  • 9 oz Tub
  • Variety Packs
  • 8 oz Premium Deli
Deli Cuts
  • 12 oz Pouch
  • 16 oz Tub
Old Wisconsin
  • Snack Bites: 4 oz, 6 oz,
    7 oz, 8 oz
  • Snack Sticks: 6 oz, 8 oz
  • Slices: 6 oz
  • Summer Sausage: 9 oz, 12 oz
  • Smokestacks: 2.5 oz

You can also request codes, without purchase, by mail.
To find Buddig products, click here. To find Old Wisconsin products, click here.

Old Wisconsin Display
Also, look for our
Old Wisconsin display.

Collect digital codes from the following:


'Like' Buddig and Old Wisconsin on Facebook and keep an eye on the timeline each week for opportunities to earn digital codes.


Look for game piece icons in exclusive Buddig and Old Wisconsin emails to receive your digital code. You'll begin receiving these emails upon registering for the promotion.


Search for game piece icons hidden on the Buddig and Old Wisconsin websites to receive your digital code.


Refer your friends to earn more game pieces.

Once you've entered a code, you will be awarded 1 game piece*. Game pieces will always be awarded in the same order, which you can view by clicking "My Game Pieces" at the top of the page. Redeeming a code will also award you with a chance at an instant win prize.

To redeem more codes for additional chances to win, sign back into the Dream Big Game website with the username and password you created when you registered.
Then, type your code into the field (remember, codes from online will be filled in for you). You can enter up to 5 codes each day.
*Be on the lookout for special Double Game Piece weekends throughout the promotion. During these weekends, each In-Store code you enter will award 2 game pieces instead of 1.

You must participate online and purchase products in-store (or request free codes by mail) to collect all 10 game pieces. Each complete set of 10 game pieces is good for 1 entry into the Grand Prize drawing.

One winner will be randomly selected for the $50,000 Grand Prize, and one additional winner will be randomly selected for the $15,000 First Prize. The more game pieces you collect, the greater your chances of winning. So keep playing!

All Available Game Pieces

You can view your game pieces through 'My Game Pieces'. Keep track of how many Grand Prize entries you've earned and which game pieces you need for your next Grand Prize entry.

What's Your Dream?